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New contract with charitable housing association




Croydon copywriting agency The Writing Room has won a major new contract with charitable housing association Drum Housing, based in Petersfield.

The copywriting agency will provide engaging and informative copy for Drum’s award-winning sustainability brochure. The document provides a reader-friendly guide on how the association is working with local communities to reduce its eco-footprint.

Ian Lavis, director of The Writing Room, said: “Drum has received a great deal of praise for its commitment to sustainability. We aim to raise its profile further with concise and powerfully written copy. Our contract with Drum is especially exciting as we will be working hand in hand with Hampshire design agency Red207. We expect this to be the start of a long and prosperous relationship.”

Drum, part of the Radian Group, provides high quality, affordable homes to people in housing need. It is widely regarded as a leader in sustainability both in its sector and regionally.

Samantha Knight, account manager at The Writing Room, said: “Drum housing’s strategy is based on an approach that balances the environmental, social and economic factors of sustainability so that the benefits, resources and opportunities are shared fairly between current and future generations. This is a subject close to our hearts as our parent company, glow marketing, is currently developing its own sustainability division.”