latest news
- 27.03.09
The Writing Room produces free guide to copywriting - 21.10.08
The Writing Room short listed for business award - 25.07.08
We love Croydon! Seriously. - 12.06.08
The Writing Room raises disability awareness - 12.06.08
New contract with charitable housing association - 04.04.08
New clients in the leisure, property and training markets
The Writing Room produces free guide to copywriting
London copywriting agency The Writing Room has produced a free guide to the art of writing effective print and online communications.
The Croydon agency, a finalist in the Best New Enterprise category in the Best of Borough awards, has developed the guide to help organisations win business through powerfully written material.
The Essential Guide to Copywriting consists of a series of factsheets, each containing handy tips on how to make your copy work for you. The factsheets cover:
- How to write a compelling case study
- How to write corporate brochures
- How to write effective newsletters
- How to write powerful direct mail
Ian Lavis, Director of The Writing Room, said: “Poorly written business communications are a turn off for prospects, customers and staff. They send out the wrong messages and damage brand and reputation. Our factsheets provide a quick reference tool to help organisations plan, write and deliver powerful, relevant and inspiring brochures, newsletters and other literature.
“Writing about your own business is harder than it seems. Organisations often come to us at the last minute when they have tried and failed to write their own copy. Many people get so close to the business they find it difficult to write from the point of view of the prospect or customer. Also, it’s torture trying to write creatively when you have a hundred other things to do. This is where The Writing Room can help.”
For a copy of one or more of the factsheets click here.
The Writing Room is a copywriting agency that creates words to inspire business. We adopt a greener aproach to marketing. We print on FSC-approved recycled paper with waterless or vegetable based inks.
tel: +44 (0) 20 8656 5441 || |